what makes a place unique is its topography
In real estate, highlighting a particularly spectacular view can be what puts the
Here are a few other differences professional photos make
Listings with professional photos sold an average of two weeks faster, with homes in the $400K-$499K range selling three weeks faster, based on a 2016 Redfin study.
hold buyers' attention
A Wall Street Journal article reported the Journal of Real Estate Research findings that 95% of prospective home buyers online begin by looking at photos and spend 60% of their time looking at property photos, as opposed to 20% on description.
sell for more
According to the same Redfin study, "Sellers who used a high-quality camera and lens for their listing photos got an average of $3,400 more for their properties."
"but, i own a DSLR..."
First and foremost, far more goes into a professional real estate shoot than a DSLR.
- Lens - this makes a far bigger difference than the camera. A professional (i.e. $1,000+) lens will provide sharp images with accurate color rendering and little distortion.
- Professional tripod / head - these are necessities in order to ensure proper exposure, alignment, and image sharpness.
- Composition - how the photo is composed matters; understanding leading lines, height, angles, and other elements all factor into the visual appeal of a space.
- Post-production - this covers everything that happens after the shoot is over, editing each image to make sure everything is just right. This is particularly important for any property that has a view to showcase, such as the beautiful mountain lodge below, or when a twilight photo is desired to add that bit of extra pop to a listing.
bracketing, Compositing, and other
things you shouldn't have to worry about
The above Before & After photo is a composite of the two images below. It is simply impossible to properly expose both the interior and exterior portions of a photograph, such as the one above, in a single exposure. The only way to accomplish this is through bracketing exposures and compositing the images in post.
Exposing for a naturally lit interior will always leave a bright exterior view over-exposed and washed out.
Exposing for a bright exterior will always leave a natural interior too dimly lit, resulting in too much shadow and no detail.
Twilight images provide an incredible dynamic to the photos that can really make a listing pop. This type of shooting requires considerable time and care in order to produce a single, high quality photo.
pricing and contact
Property value ... price
Up to $299,999 ... $200
$300,000 - $499,999 ... $300
$500,000 - $749,999 ... $400
$750,000 - $999,999 ... $500
$1,000,000 and up ... negotiable
Scenic / Twilight ... $325 *
Drone Photography ... $525 **
Price includes 30-50 high resolution digital photos, depending on property size, number of amenities, etc...
* Scenic / Twilight price per finished photo due to the time-intensive nature for each image.
** Drone photography for showcasing aerial views of property and amenities; number of photos will vary based upon property size and agent request.